Hemofarm Fondacija
Client: Hemofarm Fondacija
Services: Celebrating 25 years of the Hemofarm Foundation
Hilton Hotel, May 15th 2018
No. of guests: 200
Years: 2018
The Hemofarm Foundation was looking to commemorate its 25 years of inspiring work by hosting an exclusive event with select invitees from the realms of culture, diplomacy, medicine and education as key professional fields reflecting the vision and goals of the Foundation.
In addition to overseeing the event production, we wanted to add another layer to the cause with an idea for a yearly accolade that the Foundation will award to certain institutions or individuals who have made pivotal contributions in their field of work. In this way, the Hemofarm Foundation would further cement its position as a leading non-profit organisation in Serbia and the surrounding region.
Drawing from the Foundation’s overall mission and philosophy, we imagined the award statue in the form of a Gruidae (crafted by Serbian artist Aleksandar Vac) symbolising health, longevity and strength. The bird image became the main visual theme of the event, from the photo wall to the tablecloth decorations.
In addition to the main program, we made sure to jazz things up a little, hiring the Big Band orchestra from the Serbian national television RTS. That’s right, the big guns. Needless to say, the night was in full swing, and the joyful smiles on our hosts’ faces meant we did a good job. Oh heck, they even told us so! Thank you Hemofarm for a great evening, and see you again next year.
